A serious store for ridiculous little problems.
We believe a small annoyance is still an annoyance. The thing you wrestle with every morning. The object that never stays where it belongs. The task that somehow takes three hands.
Problem-ish is an independent store built around one question: can this everyday frustration be made easier?
Useful comes first.
We like clever objects, but cleverness alone is not enough. A product should solve a real problem, be understandable in seconds, and earn the space it takes up in your home, your bag or your car.
Our selection rules
Real problem. Clear benefit. Thoughtful design. Sensible quality. If it is merely weird, it has to be weird and useful.
Not a big problem. Still a problem.